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At Crema, our product teams are always experimenting with up-and-coming tools, trends, and ways of working.  Keep a pulse on what we're learning through our written content.

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Most articles trying to predict technology trends will tell you that solutions like chatbots, AMP and SEO optimizations, and innovative voice search tools are all going to be big in 2021. If you're tired of hearing how Artificial Intelligence is going to change the world (it already has) or that Augmented Reality is an important trend (it’s already here), then I invite you to travel with me, fellow future builder! Here are a few guesses at broad 2021 technology trends and industry directions, one dreamer and inventor to another.

2021 Software Development Trends
Nov 4, 2020

As a Coach at Crema, one of my primary responsibilities is to facilitate workshops. Sometimes they’re week-long Design Sprints or 2-day-long engagement kickoffs, other times they’re a 3–5-hour long reprioritization session or strategic summit. Regardless of the workshop, it’s my job as a facilitator to prepare an agenda that points towards a specific purpose—every single exercise must move us one step closer towards that goal.

Product Management
It’s Not Monty Python: You’re the Facilitator, You Stop the Scene
Oct 19, 2020

Learn more about how transparent pricing can help build a positive relationship between agency and client from the get-go. Plus, how Crema leverages duration and price contracts.

Client Resources
The Long-Term Benefits of Transparent Pricing
Oct 6, 2020

As the user experience discipline has evolved over the last decade, we’ve seen a jump in the number of product designers stepping into product ownership or business analyst roles without leaving their design duties behind. Is a designer the right team member to fill a product owner role?

Product Design
Stepping Into Product Ownership as a Product Designer
Pamela Porto
Sep 30, 2020

Choosing a digital product agency can be a daunting and confusing task. We’ve broken down some green, yellow, and red flags to help you pinpoint the truly spectacular agencies.

Client Resources
What to Watch For When Choosing a Digital Product Agency
Sep 25, 2020

At the beginning of this year, a few developers at Crema were chatting about development related books that we had read or wanted to read. As we talked more, we thought “why not include others in the fun!” so we came up with some structure and kicked off our book club. We’re currently on our third book and we thought we’d share with you some of the tips and tricks that can help you along the way if you’re interested in doing something similar.

Software Development
Tips for Running a Developer Book Club
Sep 22, 2020

‍Selling to your leadership is a great skill to develop that will set you apart from your colleagues, drive meaningful change within your organization, and help you make strides in your career. I’ll discuss how to sell digital product/software development within a non-tech environment. Covering your bases before, during, and after driving software initiatives will help you sell within your organization and drive new initiatives forward with confidence. 

Client Resources
Selling to Leadership: Gathering Proof to Pitch Your Product Concept
Nate Olson
Aug 31, 2020

Our software dev team has been using JavaScript frameworks for years to build digital products, whether for our clients or ourselves. One of the best ways for us to up our JavaScript productivity is by leveraging languages like TypeScript to help ensure that our code is quality. TypeScript offers a lot of benefits that we’ll break down in detail. Here are the benefits that we'll cover: reduces cognitive overhead, increases code quality, provides a single source of truth, frees up part of your mind to solve logic or UI problems.

Software Development
Increase Code Quality with TypeScript
Aug 25, 2020

Great Place to Work, a global authority on workplace culture, has named Crema a Great Place to Work based on our company-wide employee survey results. Learn more.

News
Crema Named a Great Place to Work
George Brooks
Aug 19, 2020

We look at how technology can be used to better the world by solving universal problems, including the difference between digital generosity and social responsibility.

Company Culture
Digital Generosity Pt. 3: Generosity Towards the World
Aug 19, 2020

Learn how you can show generosity toward your customers through digital products. With user testing, prototyping, and ADA compliance, you can create a positive experience for your users.

Company Culture
Digital Generosity Pt 2: Generosity Towards Users
Aug 4, 2020

Trust is the foundation of any successful product team. It's what all good intentions and results are built upon. This article is part 1 of our written series “Building Trust in Product Teams,” where we examine what is required for cultivating a positive, results-producing environment for your team.

Company Culture
Trust by Default
Aug 3, 2020
Tyler Hilker
4
min read

The Better Bets Canvas for Product Leaders

In this article, we talk about a tool we use to help product leaders think more deeply about the problems they face every day. We call it the Better Bets Canvas, based on insights found in Annie Duke's book Thinking and Bets (which you should absolutely go read).

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